Marketing podcasts provide actionable advice, industry insights—and sometimes cautionary tales—for advertising and promoting your business. Podcasts are easy to listen to while commuting, working, or while at the gym, and statistics show that over half of the U.S. population has listened to a podcast. Despite these facts, it can be difficult to determine which podcasts are worth a listen—and whether any new shows are deserving of your time. That’s why we compiled this list of 5 of the best marketing podcasts you should be listening to in 2020.
1. Marketing Over Coffee
As its name implies, this podcast is recorded while its two hosts have an informal chat over cups of coffee. The short format—each episode is only 20 minutes long—make it a quick, yet informative listen. John J. Wall and Christopher S. Penn offer tips and tricks for managing both digital and print campaigns, up-to-date information about social networks, and interviews with industry insiders.
2. The Social Media Marketing Podcast
Produced by the pros at Social Media Examiner, The Social Media Marketing Podcast has been rated a top 10 marketing podcast for the past six years. Host Michael Stelzer releases new 45-minute episodes each week and offers helpful marketing advice and examples of how other businesses are successfully employing social media in their marketing strategies.
3. Marketing Murder Mysteries
Host Michael Graham, along with contributors Linda Fanaras and Robb Atkinson, discuss the “mysteries” of the marketing world, the puzzling decisions that brands make—or are sometimes forced to make—that impact their business. Recent episodes have featured expert guests and timely topics that include youth-focused e-cigarette marketing campaigns, the millions of dollars spent on political advertising, controversial commercials, rebranding mistakes, and world events that have negative effects on popular brands (Corona beer, we’re talking about you).
4. Copyblogger FM
Copyblogger FM is a weekly, short-form marketing podcast. Each week hosts Darrell Vesterfelt and Tim Stoddart, plus a rotating guest expert, discuss topics such as podcast production, content marketing, copywriting, email marketing, conversion optimization, and more.
5. The Hustle & Flowchart Podcast
The Hustle & Flowchart Podcast is described by hosts Matt Wolfe and Joe Fier as a “life improvement podcast masquerading as a business podcast.” Filled with actionable information about a wealth of topics including traffic, brand awareness, wealth growth, podcasting, marketing automation, mindset, and business systematization. The hour-plus episodes can sometimes veer off topic into life improvement advice, but overall the hosts keep it light and informative—an ideal listen for budding entrepreneurs and marketers.
If you’re interested in learning more about marketing or podcasting contact us at Millennium Agency. We can help you start your own podcast, discuss options for digital marketing strategies, or share notes on favorite marketing podcasts. Give us a call today.
About Millennium Agency
Millennium Agency is a national, award-winning, digital, creative, content/PR, and video marketing firm. With offices in Boston and New Hampshire, our team unites creative branding and data analytics to accelerate our clients’ growth, while combining our clients’ vision with our marketing expertise to increase sales opportunities and drive brand success. From video advertising and web design to social media and PR, Millennium can guide your marketing efforts every step of the way. Contact the professionals at Millennium Agency to learn more!