Web functionality goes hand in hand with website design and development. Keep customers on your site longer with website design that looks great and works great.
Your website should deliver your customer’s ideal experience. The website design and development process is highly involved and requires collaboration, communciation, and teamwork. From wireframe and navigation to content design and functionality, the website process is crucial to the success of the end product. The user experience as the driver for your website, and your website is the driver for lead generation.
Responsive websites are your opportunity to reach people on their mobile device where they make many of their purchases and buying decisions. You should approach responsive web design from the perspective of the entire user experience. Through research, you can determine why customers come to your site, what they do when they get there, and how to convert them to leads. By evaluating your UX/UI, you can even identify and eliminate where leads drop off.
One of the most important things to remember in responsive website design is the word responsive. Responsive technology allows websites to adjust and render correctly across devices. In static HTML websites, text and images are coded into place. While this provides maximum control over the design, it does not . In responsive design, the text and image placement is fluid, making it more important that ever to create a site that is simple and effective.