Email is still one of the most effective ways to reach your customers. Not only is it about writing great email headlines – it’s also important to test them. Our eBook teaches you 7 tips for writing killer email headlines that are used by the top marketing agencies in the industry today which you can use to start ramping up your own email marketing campaigns. According to DMA Insight, 99% of consumers check email daily. However, 80% of people don’t read the emails businesses send. According to MailChimp, the average email open rate across all industries is only about 20%. That’s low!
As a reminder, don’t forget that the subject line of an email is the most important line of text when a reader sees your email. This one line can often determine whether an email will be opened or deleted, so make sure it is optimized for your audience.
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