Instead of creating multiple layouts for all devices, a responsive website design allows you to create one layout that will successfully translate across all devices. Here are the reasons why you need to develop or convert to a responsive website design:

  • The use of mobile and tablet devices continues to increase. As of May 2013, 56% of American adults own a smartphone according to the Pew Research Center.
  • It enhances the user’s experience and is consistent across all devices making it easier to read, navigate, and scroll through websites.
  • They result in higher conversions due to a more user-friendly platform that is both easy to use and understand, encouraging visitors to convert to customers.
  • It provides search engine optimization (SEO) benefits. According to Google, responsive websites perform better in search engine rankings and allow Google to better crawl a website.

Responsive websites are the future of the internet and of business, especially in terms of ecommerce.

Check out these great responsive websites below and tell us what your experience has been with responsive websites.

Grammy - Responsive Design