LaPiéce decided it was time to revisit their brand, and sought a new website that they could supplement with digital ads and branding collateral materials to generate brand awareness and drive traffic.
LaPiéce is a New England event venue that is set in a restored mill building, that prides itself on bringing clients an experience that is memorable and perfect. They have been in the industry since 2013, and specialize in wedding events. LaPiéce decided it was time to revisit their brand, and sought a new website that they could supplement with digital ads and branding collateral materials to generate brand awareness and drive traffic.
The Solution
Millennium Agency designed, launched, and optimized a new website that is centered around a positive UI/UX result. They built out LaPiéce’s brand, and executed a marketing plan that drove them towards their goals. The Millennium team also crafted and managed a variety of branding collateral components such as paid social, eBlasts, video and digital advertising, business cards, and more. They crafted engaging, relevant materials that complemented the new website design perfectly. LaPiéce’s new website was fresh, modern, and unique while also authentically conveying the vibe and services of their brand.
The Result
Millennium’s work on LaPiéce’s brand and website resulted in a higher market presence and drove more leads to their new website. Their customers were browsing through the website and answering calls to action more frequently, resulting in more consultations, reservations, and interest. Their website design and collateral materials were cohesive and connected, and in turn boosted the reputation of LaPiéce significantly. Millennium Agency worked closely with the LaPiéce team to meet their goals and remedy their pain points.
Modernized website design
Cohesive marketing collateral
Optimized brand strategies
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